A software product studio, operating from Australia

We build and operate focused software products that earn their keep.

Xocky is a small portfolio company. We find sharp problems, ship AI-native products in weeks, then continually enhance & grow them.

The portfolio

Four ventures in market today, each solving one problem properly.

kithcrm.com
KithCRM dashboard showing a contact list, relationship graph and engagement chart in blue

KithCRM

B2B software

An AI-first CRM that turns scattered conversations into relationship intelligence your team can act on.

Visit kithcrm.com
geoquoted.com
GeoQuoted analytics dashboard with citation trend line and share-of-answer bar charts in cyan

GeoQuoted

Marketing analytics

Brand citation tracking across AI search engines, so you can see where assistants recommend you — and where they don't.

Visit geoquoted.com
get-stronger.com
Stronger 4×4 mobile app screen showing a large kettlebell rep counter and progress ring

Stronger 4×4

Consumer app

A kettlebell training app that counts your reps with the camera, so every session is logged without touching your phone.

Visit get-stronger.com
cxai.com.au
CXAI dashboard showing an automation workflow diagram and performance charts in blue

CXAI

AI consultancy

An AI automation consultancy that ships working automations into real business workflows, not slide decks.

Visit cxai.com.au

How we build

Four principles that decide what we start, and what we walk away from.

Ship fast

Six weeks from idea to a product people can pay for. Scope is the lever, never quality.

AI-native

Models sit in the core workflow, backed by evaluations so every change is measurable.

Revenue-focused

Each product earns its keep. Real invoices beat vanity metrics every single time.

Operate long-term

We keep what we build. Products are improved for years, not abandoned after launch.

Latest from the blog

Notes on building, launching and operating small software products.

All posts →
AI SearchMarketing

Why brand citation tracking in AI search matters now

AI assistants now answer buying questions directly. If your brand is not cited in those answers, you are invisible to a growing share of the market — and traditional rank tracking will not tell you.

· 1 min read

EngineeringProduct

Shipping an AI-native product in six weeks

A six-week build is a scoping decision, not a heroic sprint. Here is how we structure the weeks, what we deliberately leave out, and how we keep quality high.

· 1 min read